In the world of coffee enthusiasts, there’s an unspoken truth – the journey from bean to brew is a delicate dance, and timing is everything. One crucial step in this process is the decision to grind your coffee just before brewing, unlocking a symphony of flavours that is unparalleled in freshness.
Picture this: you stroll into your favourite coffee shop, and the enticing aroma of freshly ground beans envelops you. That aroma is a prelude to the exquisite taste awaiting you in your cup, a taste that’s best captured by grinding your coffee just before you brew.
Why is this so important? The answer lies in the volatile compounds that coffee beans house. After roasting, coffee beans undergo a process known as degassing, where gases trapped during roasting are released. This process peaks within the first few days after roasting. Grinding immediately before brewing ensures you capture these volatile compounds at their zenith, preserving the vibrant flavours and aromas.
Speaking of roasting, the age-old question lingers: How fresh is fresh? Ideally, coffee is at its prime within the first two weeks after roasting. During this period, the flavours are lively, the aromas are captivating, and the overall coffee experience is at its peak. While coffee can still be enjoyable beyond this window, the magic tends to wane as time progresses.
At ardú, we understand the importance of this freshness. That’s why, with every bag purchased, we offer the option to have it expertly ground on the spot. However, our recommendation is clear – invest in a grinder. It’s a game-changer that empowers you to grind your beans on-demand, preserving the essence of each cup.
Should you have any questions about coffee, roasting, or grinding, consider this an open invitation. The world of coffee is as vast as it is fascinating, and we’re here to guide you through every aromatic step of the journey. So, whether you’re a seasoned coffee aficionado or just embarking on your coffee adventure, let’s explore the art of freshness together. Your next cup awaits, and it’s going to be extraordinary.
ardú 
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